Firm/Studio Name
studio consilio
Architect Name
Aaina sharma and Hemant kandpal
Project Name
The Suit Company
Why is this project special?
The store overall comes together to create its own identity in the neighborhood. The
blend of vibrant & neutral colors, metal & mirror accents, minute detailing adds uniqueness ensuring harmony between style, comfort & luxurious customer experience.
Tell us something about your project?
The aim was to create a contemporary and chic yet luxurious space with an amalgamation of earthy, innovative, and extravagant aura. The entrance is defined by an exclusive “Wall of Fame” highlighting the entire brand that immediately captivates the eyes. The space is further followed by a grand reception designed in wooden paneling to add warmth. A small section displaying accessories in front of the reception has been articulated in arches to give an artsy and elegant touch.
A long open hall with an exposed ceiling concept is designed with different elements that beautifully enhance the display of the wide range of attire. The use of gold metal detailing, the essence of wood & customized furniture makes the space look sleek and eclectic. It is combined with just enough aesthetic and a splash of nature with a selection of a color palette predominant in earthy tones and nude shades. A dose of pop color in soft furnishing with shades of grey and blue has been used to bring out a modern outlook. Huge mirror accents are installed u as a reflective surface which tends towards what most people might envision when they dream of luxury and grandeur.
An office for creative minds, this private zone uses natural light and a variety of materials & textures for vibrancy. The use of mounding and bright-colored furnishing adds a young and exciting element. It is smartly organized and luxuriously furnished that definitely calls out for attention.
What was the biggest challenge you faced and how did you overcome it?
The biggest challenge was to deal with the constant change in taste, even after the design was finalized. Since it’s a men’s bespoke clothing store so the client was not in the favor of taking the risk of using bold color neither did they wanted to go for the very common grey/ black tones.
Therefore, we achieved a very different color palette after experimenting with dark neutral shades with little pop in soft furnishing.
What is the lesson you learned in this project that you would like to pass on to the next generation of architects?
Every design process is a lesson. One should always be ready to handle the uncertain changes throughout the phase of execution.
